by Smithfield Agency | May 2, 2024 | insights
The recent Reddit IPO (initial public offering) caught some by surprise, with the company’s shares rising significantly on its first day of trading. The IPO was priced at $34 per share but on its debut, the stock opened at $47 and closed at $50.44, marking a...
by Sarah Coften | Apr 25, 2024 | insights
Let’s talk cookies—not the scrumptious kind, but the digital ones that have been causing quite the stir in the advertising world. Google has just announced another delay in their grand plan to phase out third-party cookies in Chrome, pushing the timeline to 2025. At...
by Sarah Coften | Apr 18, 2024 | insights
In an age where digital transformation dictates market trends, financial institutions are at a pivotal juncture. The rise of Gen Z as a significant consumer segment presents unique challenges and opportunities for banks and financial services. Our analysis delves into...
by Sarah Coften | Apr 12, 2024 | insights
Karl Krall, Public domain, via Wikimedia Commons In today’s tech-driven landscape, AI’s rapid evolution feels like something straight out of a philosophy book but with a twist relevant to our digital age. It’s a call to look beyond the surface glitz...
by April Wardy | Apr 4, 2024 | insights
Trust is the cornerstone upon which all relationships are built, but when it comes to our relationship with financial brands, building trust has never been more important. From the squeeze on household finances, to the growing threat of online scams, the UK financial...
by Sarah Coften | Mar 28, 2024 | insights
In the ever-evolving landscape of digital marketing, Smithfield Agency stands as a beacon for the challenger brands and new market entrants. Our unique challenger-centric approach, combining tailored solutions and strategic partnerships, paves the way for sustainable...
